This last month, Wine Down Media, the flagship company of Napa Valley radio stations KVON and KVYN, flipped KVON to 100% Spanish programming and ABC wanted to hear more. Rebranded as “MegaMix,” KVON now plays songs and artists across genres that resonate with all Hispanic generations and is hosted by Wine Down Media on-air personalities Gabriela Fernandez and Nicolas De Luna.
Today, February 8th, ABC is featuring Wine Down Media during their GMA3 segment at 12 p.m. to discuss more about the decision to make the switch. Check out their story: “Wine Down Media in Napa Valley flips station to Spanish.”